Tofu, a San Mateo, CA-based generative AI platform for creating hyper-personalized, omnichannel marketing campaigns at scale, has raised $5 million in venture funding.
SaaS Investors
The round was led by Index Ventures and included participation from SignalFire, Stage 2 Capital, and Liquid 2 Ventures.
Founded in 1996, Index Ventures is a venture capital firm based in San Francisco and London. The firm seeks to invest in companies operating in artificial intelligence, machine learning, business applications, data, entertainment, fintech, the future of work, healthcare, media, mobility, open source, retail, security, and talent sectors.
About Tofu
Tofu provides a unified platform for creating hyper-personalized, omnichannel campaigns at scale that convert leads for B2B marketing teams. The platform creates a proprietary Playbook for each customer and ingests their website and marketing collateral to ensure alignment with the brand, messaging, and positioning. Tofu leverages a company’s brand guideline and segmentation (personas, industries, accounts, keywords) and uses generative AI to create unlimited variations of on-brand content for ads, emails, social, landing pages, blog posts, case studies, sales enablement, and any other content needs. Tofu then analyzes the characteristics of successful campaigns to recommend tactics to increase conversion on each channel.
Funding Details
Company: Tofu Technologies, Inc.
Raised: $5.0M
Round: Unknown
Funding Month: October 2023
Lead Investors: Index Ventures
Additional Investors: SignalFire, Stage 2 Capital, and Liquid 2 Ventures
Company Website: https://www.tofuhq.com/
Software Category: Marketing Tool
Source: https://www.businesswire.com/news/home/20231019167641/en/Tofu-raises-5M-seed-round-to-put-B2B-Marketing-on-Autopilot