![](https://media.unstack.com/media/thesaasnews/image/seed_round.png.w720.png)
eyva.ai, a Cologne, Germany-based SaaS platform for businesses in the beauty and personal care industry, has raised €2.7 million in seed funding.
Investors
The round, led by Earlybird and WENVEST Capital, included contributions from True Global Ventures, xdeck, Wepa Ventures, Robin Capital, Superangels, and business angels.
Earlybird is a venture capital investor focused on European technology innovators. Founded in 1997, it supports early-stage companies across fintech, enterprise software, deep tech, and healthcare, offering financial resources, strategic guidance, and access to international networks.
WENVEST Capital is a Munich-based early-stage VC firm specializing in B2B software. Focused on Germany, Austria, and Switzerland, it also considers opportunities across Europe with trusted partners. WENVEST offers active coaching, mentoring, and access to a strong network, supporting founders beyond just capital.
eyva.ai Use of Funds
The company will use the funding to expand its services beyond beauty and personal care into the broader consumer goods market.
About eyva.ai
Founded in February 2022, eyva.ai provides a SaaS platform that leverages artificial intelligence to optimize product portfolio development, particularly in the beauty and personal care industries. The platform helps businesses streamline the traditionally time-consuming process of product management by integrating consumer, market, and product data.
Funding Details
Company: Eyva.ai
Raised: €2.7M
Round: Seed Round
Funding Date: December 2024
Lead Investors: Earlybird, WENVEST Capital
Additional Investors: True Global Ventures, xdeck, Wepa Ventures, Robin Capital, Superangels, business angels
Company Website: https://www.eyva.ai/
Software Category: Product Development
Source: https://www.eu-startups.com/2024/12/the-beauty-industry-gets-a-makeover-with-eyva-ais-e2-7-million-funding/