Boostly, a Lehi, UT-based provider of automated SMS marketing and feedback solutions for restaurants, has raised $22 million in Series A funding.
Investors
The round was led by PeakSpan Capital, with participation from existing investors Y Combinator, Trestle Partners, and Singularity Capital.
PeakSpan Capital is a growth equity firm based in New York City and San Mateo, with over $1.5 billion in assets under management. Specializing in high-growth software businesses, PeakSpan partners with entrepreneurs to drive resilient, risk-adjusted value creation.
Boostly Use of Funds
The company will use the funding to accelerate product development and expansion.
About Boostly
Founded in 2017 by Shane and Mikey Murphy, Boostly provides an SMS marketing platform for restaurants, utilizing behavioral-based marketing and gamified experiences to drive customer engagement and revenue. Boostly's suite of solutions includes automated SMS campaigns, automated phone assistants, and real-time feedback monitoring. Headquartered in Lehi, Utah, Boostly currently serves over 1,200 restaurant locations across the U.S. and Canada.
Funding Details
Company: Boostly, Inc.
Raised: $22.0M
Round: Series A
Funding Date: February 2025
Lead Investor: PeakSpan Capital
Additional Investors: Y Combinator, Trestle Partners, Singularity Capital
Company Website: https://www.boostly.com/
Software Category: Restaurant Marketing Automation and Customer Engagement
Source: https://www.prnewswire.com/news-releases/boostly-secures-22m-to-accelerate-growth-as-leading-provider-of-restaurant-marketing-automation-software-302371722.html