SocialCrowd, an Irvine, California-based performance management startup, has raised $1.6 million in pre-seed funding.
SaaS Investors
The round was led by Bread and Butter Ventures, with participation from VC 414, Serac Ventures, and Gala Capital Partners.
Founded in 2017, Bread and Butter Ventures is an early-stage venture capital firm based in Minnesota, investing globally. The firm prefers to invest in agriculture technology, food technology, health technology, and enterprise SaaS sectors in Minnesota.
SocialCrowd Use of Funds
The company plans to use the funding to expand its team and enhance customer acquisition efforts.
About SocialCrowd
Founded in 2022, SocialCrowd is a SaaS platform that provides performance management software, letting companies set goals for their employees and reward them when they are achieved. The platform tracks employee performance in real time, connects to productivity apps, and offers incentives like gift cards or time off. SocialCrowd is on a mission to optimize the world’s labor force through data and automation.
Funding Details
Company: SocialCrowd, Inc.
Raised: $1.6M
Round: Pre-Seed
Funding Month: February 2024
Lead Investors: Bread and Butter Ventures
Additional Investors: VC 414, Serac Ventures, and Gala Capital Partners
Company Website: https://www.getsocialcrowd.com/
Software Category: Performance Management
Source: https://techcrunch.com/2024/02/15/socialcrowd-raises-1-6m-pre-seed-as-venture-interest-in-work-software-remains-high/