Salsify, a Boston, Mass.-based Commerce Experience Management (CommerceXM) platform empowering brand manufacturers, distributors, and retailers to win on the digital shelf, announced it closed a $200 million Series F.
The round was led by TPG, a leading global alternative asset management firm, with participation from Permira’s Growth Opportunities Fund, Neuberger Berman Funds, and Cap Table Coalition. rings Salsify's valuation to $2 billion.
The new funding follows Salsify’s $155 million Series E round led by Warburg Pincus in September 2020, bringing total funding to over $450 million at a $2 billion valuation.
This new investment will be used to deliver on Salsify’s expansive vision to serve as the global system of record and work for those digital commerce experiences, with product data at its core.
Company: Salsify Inc.
Raised: $200.0M
Round: Series F
Funding Month: April 2022
Lead Investors: TPG
Additional Investors: Permira’s Growth Opportunities Fund, Neuberger Berman Funds, and Cap Table Coalition
Company Website: https://www.salsify.com/
Software Category: Product Information Management (PIM) Software
About the Company: Salsify is the Commerce Experience Management (CommerceXM) platform that empowers brand manufacturers to win on the digital shelf. Salsify helps brand manufacturers, distributors, and retailers in over 100 countries collaborate to win on the digital shelf. The company’s Commerce Experience Management (CommerceXM) platform serves as the system of record for products, facilitates cross-team and cross-organization collaboration at scale, and provides the insights needed to optimize product pages across channels continuously. The result is shopper-centric, frictionless, and memorable commerce experiences across the world’s fastest-growing Commerce Experience Management Network. Great commerce experiences that are delivered efficiently improve brand trust, amplify product differentiation and assortments, increase conversion rate, improve profit margins, and speed time to market.
Source: https://www.salsify.com/press-release-salsify-investment-2022