RetailNext, a Campbell, CA-based provider of smart store analytics solutions, has secured a strategic majority growth investment.
Investor
The round was led by Battery Ventures, a technology-focused investment firm founded in 1983. Battery invests in companies at all stages worldwide and operates offices in Boston, San Francisco, Menlo Park, New York, London, and Tel Aviv.
RetailNext Use of Funds
The company plans to use the investment to accelerate international expansion, fuel product innovation, and support acquisitions.
About RetailNext
Founded in 2008, RetailNext is a retail vertical IoT platform designed to bring e-commerce-style shopper analytics to brick-and-mortar stores, brands, and malls. The platform automatically collects and analyzes shopper behavior data through its centralized SaaS solution, allowing retailers to enhance real-time experiences and achieve better outcomes. Its solutions include theft prevention analytics, predictive traffic forecasting, and tools for improving store performance.
Funding Details
Company: RetailNext, Inc.
Raised: Undisclosed
Round: Growth Round
Funding Month: January 2025
Lead Investor: Battery Ventures
Additional Investors:
Company Website: https://retailnext.net/
Software Category: Retail Analytics Solution
Source: https://www.businesswire.com/news/home/20250106217684/en/