Reforged Labs, a San Francisco, CA-based genAI platform designed for game marketers, has raised $3.9 million in seed funding.
Investors
The round was led by global venture capital firm DCM, with participation from Y Combinator, Epakon Capital, Goodwater Capital, Phoenix Fund, Asymmetry Ventures, and prominent angel investors, including executives from Niantic, Pocket Gems, and the founders of King and Sky Mavis.
DCM is a venture capital firm with over $4 billion under management. Since 1996, the firm has invested in over 300 technology companies across the U.S. and Asia. With offices in Silicon Valley, Beijing, and Tokyo, DCM empowers its entrepreneurs with hands-on operational guidance and a global network of business and financial resources.
Reforged Labs Use of Funds
The company will use the funding to enhance its AI capabilities, refine its platform, and extend its reach within the gaming industry.
About Reforged Labs
Founded in 2024, Reforged Labs provides AI-powered video ad solutions designed for game marketers to plan, produce, and improve video ads for user acquisition (UA). Their platform enables game developers to rapidly deliver, test, and refine video ads, addressing common challenges such as ad fatigue, rising costs, and the complexities of managing creative experiments.
Funding Details
Company: Reforged Labs
Raised: $3.9M
Round: Seed Round
Funding Date: August 2024
Lead Investor: DCM
Additional Investors: Y Combinator, Epakon Capital, Goodwater Capital, Phoenix Fund, Asymmetry Ventures
Company Website: https://reforgedlabs.com/
Software Category: Advertising
Source: https://reforgedlabs.com/blog/reforged-labs-raises-3-9-million-to-transform-gaming-ads-with-genai