RainFocus, a Lehi, UT-based enterprise event marketing platform, raised an undisclosed amount in Series C funding.
The round was led by KKR, through its Next Generation Technology Growth Fund II, with participation from existing investor JMI Equity.
The company intends to use the funds to further enhance its event management and marketing technology platform, grow its global presence and accelerate its strategic go-to-market initiatives.
Company: RainFocus, LLC
Raised: undisclosed
Round: Series C
Funding Month: September 2021
Lead Investors: KKR
Additional Investors: JMI Equity
Company Website: https://www.rainfocus.com/
Software Category: Marketing and management platform
About the Company: Led by JR Sherman, CEO, RainFocus provides a cloud-based solution for setting up, running, and promoting events — simplifying event registration, content management, and exhibitor activation across physical, virtual, and hybrid experiences, all from a single dashboard. RainFocus is an end-to-end event marketing and management platform built from the ground up to capture, analyze, and harness an unprecedented number of insights that significantly improve event performance for enterprises.
Source: https://www.finsmes.com/2021/09/rainfocus-closes-series-c-funding-round.html