Primer, a London-based startup that has built the world’s first automation platform for payments, raised $50 million in Series B at a $425 million valuation.
The round was led by ICONIQ Growth, with participation from existing investors including Accel, Balderton, Seedcamp, Speedinvest, and RTP Global.
The new funds will help Primer to pave way for rapid expansion across Europe, the US, and Asia. Primer expects its fully remote team of more than 70 employees to triple in 2022.
Company: Primer API Limited
Raised: $50.0M
Round: Series B
Funding Month: October 2021
Lead Investors: ICONIQ Growth
Additional Investors: Accel, Balderton, Seedcamp, Speedinvest, and RTP Global
Company Website: https://primer.io/
Software Category: automation platform for payments
About the Company: Primer, was founded in early 2020 by ex-Paypal/Braintree employees, Primer is the first open automation platform for payments, enabling businesses to build end-to-end payment flows with no code and checkout developers love. Plugin any desired payment solution with 1-click connections, define logic across the entire payment lifecycle with a drag-and-drop workflow editor, and create seamlessly “smart” checkout experiences that meet today’s customer expectations.
Source: https://www.balderton.com/news/primer-hits-425m-valuation-after-50m-series-b/