OvationCXM, formerly Boomtown, a Tiburon, CA-based customer experience management (CXM) company, announced that it raised $20 million in Series C and debt funding, bringing OvationCXM's total amount raised to more than $40 million to date.
Telstra Ventures led the funding round, joined by KeyBank, JobsOhio Growth Capital Fund, JumpStart Ventures, Savano Capital Partners, Capital One Ventures, Nyca Partners, Neventa Capital, and CIBC Innovation Banking.
The new funding follows the company's rebranding to better represent its service offerings as a category leader in CXM and its flagship CXM platform's 600% year-over-year booking growth. The funding will support client expansion, plans for new capabilities, and advanced technology features.
With the new influx of capital, OvationCXM plans to expand its team of CXM experts and product designers and broaden CXMEngine's capabilities.
OvationCXM has seen a significant increase in demand for CXMEngine in the past year, and the platform has emerged as a leading SaaS solution for customer experience management. With over 200 customers that support millions of businesses, OvationCXM is transforming customer experiences across several Tier-1 banks and top enterprises that span retail, SaaS, financial services and payment processing, and healthcare industries.
Company: Boomtown Network Inc.
Raised: $20.0M
Round: Series C
Funding Month: September 2022
Lead Investors: Telstra Ventures
Additional Investors: KeyBank, JobsOhio Growth Capital Fund, JumpStart Ventures, Savano Capital Partners, Capital One Ventures, Nyca Partners, Neventa Capital, and CIBC Innovation Banking
Company Website: https://www.ovationcxm.com/
Software Category: Customer Experience Management
About the Company: OvationCXM is a customer experience management company that helps businesses and their partner ecosystems deliver exceptional customer experiences with complete visibility and precise control so that they can own the journey, guide the experience, and unleash the benefits. The OvationCXM Platform ("CXMEngine") includes pre-built CRM connectors, customer journey orchestration and automation tools, ecosystem aggregation, knowledge delivery, and integrated communication solutions on a single platform. OvationCXM's headquarters are in Tiburon, California, with a remote workforce across the country.
Source: https://www.ovationcxm.com/blog/boomtown-rebrands-to-ovationcxm