Lyteflo, a Toronto, Canada-based provider of electric vehicle (EV) merchandising solutions, has raised $3 million in seed funding.
Investors
The round was led by Diagram, with participation from Whitecap Venture Partners and Amplify Capital.
Diagram is a Venture Builder and Investor with over $400M in assets under management, specializing in launching and scaling ventures in Fintech and ClimateTech.
Lyteflo Use of Funds
The company plans to use the funds to develop new tools and expand its product offerings.
About Lyteflo
Founded by Ryan Osten and Dominick Rivard, Lyteflo offers a one-stop shop for EV solutions, equipping dealerships with the data and tools they need to sell EVs faster. Its EV Revenue Platform is powered by a comprehensive EV Data Engine, which leverages first- and third-party data to deliver advanced EV conversion and merchandising solutions. All of Lyteflo’s products integrate seamlessly with dealership websites and in-store processes.
Funding Details
Company: Lyteflo
Raised: $3.0M
Round: Seed Round
Funding Month: January 2025
Lead Investor: Diagram
Additional Investors: Whitecap Venture Partners, Amplify Capital
Company Website: https://www.lyteflo.com/
Software Category: Dealership Electric Vehicle Solutions
Source: https://www.businesswire.com/news/home/20250115277858/en/