Hypefy, a Zagreb, Croatia-based AI-powered influencer marketing platform, has raised €1.7 million in seed funding.
Investors
The round was led by Interactive Venture Partners, with participation from the family office of Thomas Peterffy, Oktogon Ventures, Euroventures, and InterCapital.
Interactive Venture Partners is a US-based fund and fund management company supported by a Budapest-based team. The firm invests in early-stage Hungarian and other Central European entrepreneurs at the pre-seed, seed, and Series A stages, favoring ventures with technology-based differentiation.
Hypefy Use of Funds
The company plans to use the funds to expand into the US and European markets, scale its team, and accelerate the development of its influencer marketing platform.
About Hypefy
Founded in 2021 by Stjepan Zelić, Filip Špiranec, and Davor Šibenik, Hypefy develops an AI-powered platform that automates the entire influencer marketing process. The platform streamlines influencer discovery, workflow automation, and campaign management into a single solution. Hypefy has worked with 80+ clients, including Nivea, Henkel, Schwarzkopf, and Cedevita, across 13+ markets.
Funding Details
Company: Hypefy Inc.
Raised: €1.7M
Round: Seed Round
Funding Month: January 2025
Lead Investor: Interactive Venture Partners
Additional Investors: The family office of Thomas Peterffy, Oktogon Ventures, Euroventures, InterCapital
Company Website: https://hypefy.ai/
Software Category: Influencer Marketing Management
Source: https://en.ain.ua/2025/01/16/hypefy-raises-eur17m-in-a-seed-round/