Gradial Raises $13 Million in Series A

by Kay Aloha Villamor in March 18th, 2025

Gradial, a Seattle, Washington-based AI startup, has raised $13 million in Series A funding, bringing its total raised to nearly $20 million. 

Investors 

The round was led by Madrona, with participation from Pruven Capital, General Advance, Outsiders Fund, and DLA Piper. 

Madrona Ventures is a seed, early-stage, and acceleration-stage investor and partner for founders. Madrona has invested in startups across the Pacific Northwest and the U.S., focusing on machine learning, AI, marketplaces, DevOps, biotech, and a wide range of technology sectors. 

Gradial Use of Funds 

The company will use the funds to double the Seattle-based team, accelerate product development, and drive customer acquisition, supporting the company’s projected 200%+ growth for Q1 2025. 

About Gradial 

Founded in Seattle by Doug Tallmadge, Anish Chadalavada, Deip Kumar, and Anup Chamrajnagar, Gradial focuses on transforming enterprise marketing operations with AI agents. The company has developed an AI-powered platform designed to accelerate and optimize marketing workflows, helping marketing teams work more efficiently and scale their operations. Gradial's AI agents help businesses accelerate their content supply chains by automating key tasks including CMS authoring, ticket routing, campaign building, and quality assurance checks. Its notable clients include AWS, Adobe, Merkle, and others. 

Funding Details 

Company: Panorama Artificial Intelligence Corp (dba Gradial) 

Raised: $13.0M 

Round: Series A 

Funding Date: March 2025 

Lead Investor: Madrona 

Additional Investors: Pruven Capital, General Advance, Outsiders Fund, DLA Piper 

Company Website: https://www.gradial.ai/  

Software Category: AI & Marketing Operations Automation 

Source: https://www.globenewswire.com/news-release/2025/03/17/3043646/0/en/Gradial-Secures-13M-to-Build-AI-Marketing-Operations-Agents.html

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