Cuttable, a South Yarra, Australia-based AI-powered adtech startup, has raised $5.5 million in seed funding.
Investors
The round was led by Square Peg, with participation from Rampersand and strategic investors from the ad industry.
Square Peg, founded in 2012, is a global investment firm with teams in Sydney, Melbourne, Tel Aviv, and Singapore. It focuses on emerging tech companies in the internet economy and manages over $2.5 billion in assets. Square Peg has invested in over 70 companies, including Fiverr, Canva, and Airwallex, and has achieved significant returns, exceeding $550 million.
About Cuttable
Founded in 2021 by Sam Kroonenburg, Jack White, and Ed Ring, Cuttable is an early-stage B2B SaaS startup that enables brands to develop high-quality, visually appealing video ads for every product or offering. The startup’s goal is to help both marketers and agencies meet the growing demand for more personalized and impactful digital content. Cuttable’s clients include Woolworths-owned brands Catch.com.au and OnePass, as well as Medibank, Nando’s, Penfolds, Powershop, and DiDi.
Funding Details
Company: Cuttable
Raised: $5.5M
Round: Seed Round
Funding Month: July 2024
Investor: Square Peg
Additional Investors: Rampersand
Company Website: https://www.cuttable.com/
Software Category: Advertising
Source: https://www.smartcompany.com.au/startupsmart/news/sam-kroonenburg-a-cloud-guru-raises-5-5-million-ai-startup-cuttable/