Crown, a Paris-based company transforming procurement negotiations with innovative electronic auction (eAuction) technology, has secured €2 million in pre-seed funding.
Investors
The round was led by Heartfelt, with participation from Kima Ventures, Backbone Ventures, Another.vc, Apok Invest, ZAS Ventures, Prequel VC, and Bpifrance. Notable business angels such as Dr. Marcell Vollmer, former COO of SAP Ariba; Christophe Villain, Global Head of Supply Chain & Procurement Technology at Nestlé; and Mario Götze, professional athlete and business angel, also participated in the round.
Based in Berlin, Heartfelt Capital is a venture capital firm focused on investments in pre-seed startups from Europe and European founders abroad.
Crown Use of Funds
This funding will fuel Crown’s ambition to transform the procurement sector. The company plans to expand into a full AI-powered procurement suite.
About Crown
Founded by Mykyta Voytenko, Crown provides an eAuction platform designed to modernize procurement processes by connecting clients with potential suppliers. Crown's mission is to build a full AI-powered suite for procurement, transforming the way businesses achieve efficiency, transparency, and results in their negotiations.
Funding Details
Company: Crown
Raised: €2.0M
Round: Pre-Seed
Funding Date: February 2025
Lead Investor: Heartfelt
Additional Investors: Kima Ventures, Backbone Ventures, Another.vc, Apok Invest, ZAS Ventures, Prequel VC, Bpifrance, Dr. Marcell Vollmer, Christophe Villain, Mario Götze
Company Website: https://www.crown.ovh/
Software Category: Autonomous Negotiation
Source: Crown Press Release