Billy Grace Secures €3 Million in Funding

by Kay Aloha Villamor in March 24th, 2025

Billy Grace, a Netherlands-based startup that provides AI-driven marketing solutions, has secured €3 million in funding. 

Investors 

The round was led by Fortino Capital, with additional contributions from several angel investors. 

Fortino Capital is a European investment company focused on high-growth B2B software solutions. It manages two private equity funds and two venture capital funds. It supports exceptional and ambitious entrepreneurs across Europe. Founded in 2013 and headquartered in Antwerp, Belgium, the firm also has offices in Amsterdam, the Netherlands, and Munich, Germany. 

Billy Grace Use of Funds 

The investment will fuel Billy Grace's growth and expansion into new markets, including the UK, US, and Germany. 

About Billy Grace 

Founded in 2022 by Robin Friend, Mitch Voskuilen, and Tjadi Peeters, Billy Grace offers an AI-powered platform designed to help marketers optimize their digital advertising efforts. Its platform optimizes marketing performance by providing tools for first-party data tracking, attribution, analytics, and automatic campaign optimization. Billy Grace uses machine learning algorithms to automate and analyze marketing data across multiple channels. Its notable customers include Otrium, Matt Sleeps, Stanley, Intratuin, and DPG Media Group. 

Funding Details 

Company: Billy Grace 

Amount Raised: €3.0M 

Round: Unknown 

Funding Date: March 2025 

Lead Investor: Fortino Capital 

Additional Investors: Angel Investors 

Company Website: https://www.billygrace.com/  

Software Category: AI Marketing

Source: https://www.fortinocapital.com/news/eu3-million-investment-ai-driven-marketing-startup-billy-grace

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