All Gravy Raises €2.6M in Seed Round

by Kay Aloha Villamor in March 31st, 2025

All Gravy, a Copenhagen, Denmark-based AI-powered platform for frontline workers, has raised €2.6 million in Seed funding. 

Investors 

The round was co-led by Scale Capital and Moonfire Ventures, with participation from Nordic Makers’ Alexander Aghassipour (Co-founder of Zendesk), Jeppe Rindom (Co-founder of Pleo), and Fredrik Hjelm (Co-founder of Voi). 

Scale Capital is a Danish venture capital firm founded in 2012, focusing on early-stage B2B technology companies in the Nordics and Germany. It specializes in enterprise software and deep tech sectors, typically investing in Seed and Series A funding rounds. Scale Capital maintains offices in Copenhagen, Denmark; New York City; and Palo Alto, California. 

Moonfire Ventures is a London-based venture capital firm that invests in pre-seed and seed-stage companies across Europe. Founded in 2019, the firm focuses on AI, healthtech, fintech, gaming, cybersecurity, and productivity tools. 

All Gravy Use of Funds 

The company will use the funding to accelerate its UK expansion, enhance product development, and further integrate AI into its workforce management platform to improve efficiency and engagement for frontline workers. 

About All Gravy 

Founded in 2020 by Jonatan Marc Rasmussen and Kristian Lundager, All Gravy is an AI-driven workforce management platform designed for frontline employees in hospitality and retail. Its platform helps businesses streamline communications, operations, and learning in a single, intuitive app. Key features include flexible pay, scheduling, internal messaging, training modules, and engagement surveys. The company operates across the UK, Denmark, Norway, and Sweden. The company serves over 1,000 businesses globally—including major UK brands like Dishoom, Pizza Pilgrims, Honest Burgers, and Ottolenghi.  

Funding Details 

Company: All Gravy 

Raised: €2.6M 

Round: Seed 

Funding Date: March 2025 

Lead Investors: Scale Capital, Moonfire Ventures 

Additional Investors: Alexander Aghassipour, Jeppe Rindom, Fredrik Hjelm 

Company Website: https://www.allgravy.com/  

Software Category: AI-Workforce Management 

Source: https://www.eu-startups.com/2025/03/bringing-ai-to-frontline-workers-gen-z-first-platform-all-gravy-soars-in-the-uk-and-raises-e2-6-million/ 

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